There is a restaurant near my home and on the outside they have a sign that gets changed every day. Usually mentioning what special of the day they have or the Red Sox on their plasma or something.
Yesterday they had a sign up that proclaimed: BAKED HADDOCK!
Baked Haddock with an exclamation point at the end. BAKED HADDOCK!
I like baked haddock. Does it warrant an exclamation point? I think not!
Beer battered haddock would! Fried haddock would! All you can eat haddock would!
But baked haddock? Nope!